Where are you located?
- United Kingdom
- Italia
- España
- Portugal
- France
- Україна
- United States
- Nederland
- Deutschland
Where are you located?
- United Kingdom
- Italia
- España
- Portugal
- France
- Україна
- United States
- Nederland
- Deutschland
The medical expertise you deserve
Advanced care and top technology to improve your oral health.
The medical expertise you deserve
Advanced care and top technology to improve your oral health.
What is Impress?
Impress is the present and future of orthodontics and oral health care. We have expert orthodontists and GDC-registered dentists who, thanks to the latest technology, offer safe, effective and accessible treatments focused on the unique needs of each of our patients.
Orthodontic excellence
110+
clinics
10
countries
200k+ orthodontic
check-ups carried out
3x more cases treated
than in other clinics
Our medical team,
always by your side
Experience
Our GDC-registered dentists treat 3 times more cases per year than other specialists.
Safety
We follow strict medical protocols to guarantee the safety and efficiency of our treatments.
Monitoring
Our orthodontists accompany you through your treatment from start to finish, ensuring optimal results.
Excellence
We have world-class experts in the field who lead and train the entire medical team.
Dr. Richard Marques
Dr Richard Marques has transformed the smiles of global celebrities such as Rita Ora and Dua Lipa. The UK Clinical Director is an expert in cosmetic dentistry and believes it is crucial that every patient has a top-quality experience each time they visit us.
Dr. Kjeld Aamodt
Dr. Kjeld Aamodt, co-founder of Impress and CEO of Impress US, specialises in clear aligner treatments. Dr Aamodt is deeply committed to optimising treatments with new technologies and strengthening the connection between orthodontists and patients.
Dr. Khaled Kasem
Dr Kasem, with over 15 years of experience in clear orthodontics, is a leading figure in this sector. The Impress co-founder perfectly embodies the brand’s values, combining expertise and innovation to ensure every one of our patients is satisfied with their treatment.
The latest technology for the best results
Precise diagnosis
More accurate diagnoses thanks to the latest 3D scanners and our patented diagnostic technology.
Personalised treatment
Our technology and 3d imaging help our specialists tailor your support, personalise your treatment and help you achieve faster results.
Continuous follow-up
We have our own app, optimised with AI for more convenient and effective medical monitoring during your treatment.
What makes us different?
Impress | Other aligner supppliers | Traditional dental clinics | |
|---|---|---|---|
Orthodontists and GDC-registered dentists | |||
State-of-the-art equipment for precise diagnosis | |||
Effective even in complex cases | |||
Combining in-clinic visits with online monitoring | |||
Continuous medical support via app | |||
Fixed prices - No hidden costs | |||
0% interest available | |||
Complete treatment management |
Book your free orthodontic evaluation now
Our patients
Very impressed with the service
Very impressed with the service. The team are very professional, also the app is really good and clear, keeping you up to date and engaged with your progress. I like how you can compare your week 1 images to current images to see the progress and changes that have been made. Would definitely recommend to others. Oussama was very helpful. They gave me a courtesy call to check how I am finding things and asked me if there's anything else I need help with.
Jamel
August 2025
Impress has been very helpful
Impress has been very helpful in my journey so far they’ve been communicative and understanding of my wants and needs. The retainers I’ve received fit perfectly in my mouth.
Sumaya
August 2025
Fair price point
The process explanation, the customer service and care, as well as the frequent check ups have been very high standard with no hiccups or reasons for concern.
Obi
August 2025
Great service and care
I have been very pleased with impress, they've always been available for any issue during the treatment and I have been very happy with the end result of my teeth. I will definitely recommend them.
Danilo
October 2024
Impress review
I am about halfway through my treatment and happy with the results so far. Impress was the only service that offered a free consultation with a dentist before entering into a contract (that I could find). I was able to ask lots of questions so that when I decided to go ahead, it was an informed decision. The app and the support helpline have also been helpful. The staff are polite and resolve any queries I have quickly.
Millie. W.
August 2025
Great experience
Staff are friendly, the app is an efficient way of reviewing aligner progress, booking appointments and communicating with customer care team, who are pretty responsive.
Saheed
August 2025
*Average duration for mild to moderate malocclusions
²Monthly payments of 60 instalments are available for Impress treatment of mild cases. For more details on pricing, please visit the Pricing page.
³T&Cs apply:
Credit is subject to status and available to UK residents aged 18 and over.
Credit decisions will be subject to your individual circumstances. Missing repayments can adversely affect your credit score.
Affordability will be assessed at the time of applying.
Smile2Impress Ltd acts as a credit broker (limited to secondary credit broking) and will introduce you to one suitable lender. Smile2Impress Clinics Ltd trading as Impress, is incorporated in England & Wales (registration number 13682612), with its registered office at 54 Brushfield Street, London E1 6AG. Smile2Impress Clinics Ltd is an Introducer Appointed Representative of Smile2Impress Ltd, which is incorporated in England & Wales (registration number 12957895), with its registered office at 54 Brushfield Street, London E1 6AG. Smile2Impress Ltd is authorised and regulated by the Financial Conduct Authority and entered on the Financial Services Register, reference number 950595.
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