Is Impress legit?

Finding a legitimate orthodontic service to help you straighten your teeth can be scary. You want to make the right choice and have perfect teeth at the end, so it’s vitally important that you find an aligner specialist you can trust.

So what should you look for to know you’ve found the best fit in your orthodontic expert and clear aligners? 

We’ve got a list of green flags to help you in your search! ✅

Whoever you decide to start your aligner treatment with, the team at Impress want you to make sure your choice is a great one.

What is Impress Orthodontics?

Impress has created a revolutionary system of orthodontic care, specifically pioneering clear aligners with the use of support from advanced dental technology to transform smiles the world over.

Since we began our journey as pioneers in orthodontic treatment and dental technology in 2019, we’ve grown from our origins in Barcelona to serving patients in 10 countries worldwide, with 110 clinics to choose from.

Our orthodontic technology and app mean you can straighten your teeth without stress. Impress is legit and leading in dentistry.

Let’s take a look at what that means…

A hybrid treatment model for teeth straightening? Yep.

It’s important to us that everyone has a smile on their face that they’re proud of. We work hard to make sure you can be supported by our orthodontists in the clinic and our medical team of experts in between your visits, too.

Digital dentistry

As an Impress patient, you’ll have access to our app, where you can upload photos of your progress for our GDC-dentists to review, making sure your treatment is on track. This mix of in-person and remote visits is one of the features our patients love the most. Just take a look at some of these reviews:

"I’m very happy with my treatment using the Invisible aligners from Impress! It’s truly a much faster, more comfortable, and discreet solution for aligning teeth. Plus, the service through the app is very practical, and the doctor replies quickly. Thank you, Impress, for supporting me so well on this journey."

Andreia, a happy patient!

"I received a friendly welcome as soon as I stepped in, received very clear instructions for my aligners and treatment, anytime I had any questions I asked through the app and received responses very quickly :)."

Imane, another happy patient

This is exactly the concept we've worked to deliver to every patient since world-renowned orthodontist and founder Dr Khaled Kasem stepped into the position of Chief Orthodontic Officer.

After securing additional funding for continued expansion across Europe in 2024, Dr. Kasem said, “With this financing, Impress has strengthened its position as Europe’s No. 1 orthodontic chain with a primary focus on digitalisation.”

Dental technology

Our hybrid treatment model means patients can upload their progress and get support with any questions or concerns during their treatment directly on the app. That's all after the incredible 3d technology is used to get the personalised print of your teeth - the very first step in shaping your smile.

✅️ Experts in orthodontic technology, check.

Impress is legit and leading in our field. With over 200,000 check-ups conducted, we’re committed to putting our patients first. Head to our results page for a closer look at some of our patients' transformations, or visit our profile on Trustpilot.

✅️ Okay, a trustworthy orthodontic clinic with over 5000 reviews on TrustPilot, check.

Once you’ve whittled down your shortlist of aligner companies, you need to know that the cost of correcting your smile isn’t going to break the bank, which is why we’ve worked so hard to get the financing options right for you.

You can spread the cost of aligners without breaking a sweat. Take a look at our finance calculator to see how much treatment might cost for you. We believe that having a smile you love shouldn’t be something you’re priced out of the market to achieve.

✅️ Manageable monthly payments and finance options, check.

So, what is Impress Dental about?

Smile2Impress, or Impress as people know us, is a revolutionary orthodontic aligner treatment system. We are pioneers in advanced dental technology, and we combine an incredible team of dedicated people with our technology with GDC-registered dentists.

We also have a personable patient care team, so your experience is world-class whether talking to us face-to-face or using the app once you've started your treatment.

The results for patients who want straighter teeth are achieved at Impress through this perfect recipe:

GDC-registered Orthodontists + Continuous monitoring + Advanced technology

Who owns Impress Orthodontics?

The company was founded by serial entrepreneur Diliara and Vladimir Lupenko and Dr. Khaled Kasem. Impress operates across key UK and European markets, including Germany, France, the Netherlands, and Sweden.

This integration supports Impress’s aim to become one of Europe’s largest health tech companies. With 110 clinics in 10 countries, we’re well on our way to being the orthodontic pioneers of choice for patients seeking clear aligner treatment.

Do invisible braces actually work?

There is now overwhelming evidence that invisible aligners can correct orthodontic issues in as little as six months. The particularly important aspects of the treatment to ensure the most positive transformations are: 3d planning to accurately plan the treatment for each patient, patient compliance and wearing the aligners as directed, and finally, follow-up care and retainers once the aligner treatment is complete.

Is Impress better than other Invisa brand aligners?

With over 5,000 reviews on TrustPilot and an ‘Excellent’ rating, we’ll leave it to you to decide how good we are when you come for your free orthodontic evaluation at your nearest clinic!

We pride ourselves on delivering innovative and personalised care to every patient, which means our pricing is clear and fixed from the moment you say yes to improving your smile with us. There are no hidden fees or scary costs to contend with at the end of your treatment.

How much do Impress aligners cost?

We offer a range of finance options, helping you pay for your clear aligner treatment from as little as £51.34 per month with 0% interest. To know more about aligner pricing, you can look at our dedicated aligner pricing page.

Ready to start your smile alignment journey and 'Impress' all your friends with the rapid transformation? You can book a free orthodontic evaluation at a clinic near you, find out more about people's journey and behind-the-scenes at Impress on our Instagram, or get started with a fun quiz to check your suitability for aligners.